Scholastic Email Campaigns
Role: Digital Designer, 2025-Present
As a Digital Designer at Scholastic, I develop creative for a high volume of email journeys and marketing campaigns, translating promotional objectives into cohesive visual experiences across multiple touchpoints. I design and refine creative through multiple iterations, adapting each campaign to its unique audience and objectives while maintaining a consistent Scholastic Book Clubs brand. I also work on our photoshoots, helping develop and showcase Scholastic product that is incorporated into email campaigns. Below is a selection of emails I designed.
Back to School Flash Sale Email Journey

Teacher Product May Emails

January Flash Sale Email Journey

April Flash Sale Email Journey

Holiday Gift Guide and Holiday Themed Emails

CREDITS
Digital Designer: Marissa Klick
Creative Director: Kristen Williams Connell, Design Director: Hisami Aoki, Senior Designer: Shino Urano, Senior Digital Designer: Julia Blanchard, Designer: Melissa Swanchara
