Blue's Clues 25th Anniversary
ON-AIR PROMO, SOCIAL, MUSIC VIDEO | ROLE: DESIGNER
To celebrate 25 years of Blue's Clues, we created an on-air graphics package, a music video featuring all three hosts, a Macy’s Thanksgiving Day Parade float, and a viral social post. These elements brought fresh energy and nostalgia to the franchise, engaging longtime viewers and a new generation. We also released a heartfelt video featuring Steve, where he reflected on growing up and reconnected with fans. The emotional message struck a chord online, quickly going viral and sparking a wave of conversation across Instagram, Tiktok and Youtube.
Woo-Hoo for Blue!
WOO-HOO FOR BLUE! 25TH ANNIVERSARY GRAPHICS PACKAGE
I worked on designing the Blue's Clues 25th Anniversary graphics package, which features a modular design paired with a vibrant, cohesive color palette that captures the playful spirit of the Blue's Clues show. The dynamic animations further enhance the designs, adding energy and excitement through creative scaling, movement, and whimsical elements.
“You Can't Spell Blue without YOU” Sing Along Song 🎵 Music Video | Blue’s Clues & You!
BLUE'S CLUES 25TH ANNIVERSARY MUSIC VIDEO
In the Blue’s Clues 25th Anniversary music video, hosts Josh, Joe, and Steve come together to sing while creating a vibrant mural filled with fan art from both longtime and new fans. I worked on designing backgrounds, the photo mural and illustrations featured throughout the video.
MACY'S THANKSGIVING DAY PARADE FLOAT
To celebrate the Blue’s Clues 25th Anniversary, I was tasked with designing the parade float for that year’s Macy’s Thanksgiving Day Parade. The float made its debut in the parade, where hosts Steve, Josh, and Joe performed their hit song, "You Can’t Spell Blue without YOU!"
CREDITS
Designer: Marissa Klick
Design Director: JungIn Yun, Animation Director: Rob Kohr, Senior Designer: Thanh Nguyen, Animation: Katie Wynkoop, Senior Producer: Natalia Gonzales