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Blue's
Clues 25th Anniversary

ON-AIR PROMO

MUSIC VIDEO

MACY'S PARADE FLOAT

To celebrate the 25th Anniversary of the Blue's Clues franchise, our team worked on an on-air graphics package, music video that featured all three hosts and real-life fans, the Macy's Day parade float and a social post with Steve that broke the internet. Through our efforts, we reintroduced a sense of nostalgia into the franchise, creating a deeper connection with both longtime and new fans. 

WEBBY AWARD

2022 People's Voice Award Winner

Social: Best Social Campaign

PROMAX AWARD

Children: Program Promo

Gold Winner

CREDITS 

Designer: Marissa Klick

Design Director: JungIn Yun

Animation Director: Rob Kohr

Senior Designer: Thanh Nguyen

Animation: Katie Wynkoop

Senior Producer: Natalia Gonzales

Woo-Hoo for Blue!

Woo-Hoo for Blue!

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WOO-HOO FOR BLUE! 25th ANNIVERSARY GRAPHICS PACKAGE

I worked on designing the Blue's Clues 25th Anniversary graphics package along with my team, which features a modular design paired with a vibrant, cohesive color palette that captures the playful spirit of the Blue's Clues show. The dynamic animations further enhance the designs, adding energy and excitement through creative scaling, movement, and whimsical elements.