BRAND IDENTITY, CATALOG | ROLE: DESIGNER

Ramp to Amp is a student project inspired by Prisma Guitars, a company that transforms old, unusable skateboards into vibrant, handcrafted guitars. Prisma’s unique process repurposes skateboards by combining, cutting, and polishing them to reveal striking, abstract patterns from the skateboard wood’s natural dyes. The brand appeals to both music enthusiasts and skateboarders, blending two passions into one beautifully crafted product.

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The goal was to create a brand that captured the edgy, vibrant aesthetic of the guitars while preserving a clean, sophisticated feel. Inspired by Prisma’s handcrafted process—an essential part of their identity—I focused on highlighting this craftsmanship throughout the design. The branding was carefully developed to complement the uniqueness of each guitar without overshadowing it, ensuring the instruments remained the true focal point.